Press release distribution
Get published on 200–400+ news sites.
01 / What you're buying
What distribution actually does for your business.
A distributed press release puts your announcement on the record: published on hundreds of real news sites, indexed by Google News, linkable from your website, and retrievable by the AI assistants your customers increasingly ask for recommendations. When someone Googles your company after hearing about you, they find third-party coverage instead of silence.
What it doesn't do, and what no honest service will promise, is force a journalist to write their own story about you. Distribution is the floor of a PR effort, not the ceiling: it creates the public record and the search presence, and it makes any direct pitching you do afterward more credible. We're direct about this because customers who know what they're buying come back.
02 / The landscape
How RepuPR compares.
Legacy wires
PR Newswire, Business Wire
- Newsroom-terminal reach
- $800–$8,000+ per release
- Per-word and per-region fees
- No writing help
RepuPR
This siteGuided builder + distribution
- Free guided builder & editorial review
- $129–$699, one-time
- Money-back placement guarantee
- AI citation tracking (Discover+)
Budget wires
$99-class distribution
- Cheap way on the record
- Text box, no guidance
- No editorial review
- Thin or no reporting
Full comparison: best press release distribution services in 2026.
03 / Pricing
One-time packages, no subscription.
Essential
$129
200+ news outlets
4M+ monthly readers · 3–5 days
Full detailsDiscover
$169
300+ news outlets
6M+ monthly readers · 3–5 days
Full detailsAuthority
$260
350+ news outlets
100M+ monthly readers · 5 days
Full detailsExpanded
$699
400+ news outlets
170M+ monthly readers · 5–7 days
Full detailsAnnouncing more than once? Bundles of 3–24 releases save up to 30% at the volume prices shown on our home page. Email sales@repupr.com and we'll set up your booking.
04 / Questions
Press release distribution FAQ.
What is press release distribution?
Press release distribution is the service of publishing your announcement across a network of news and media websites. It puts your news on the record, into Google News, and in front of newsrooms. RepuPR combines distribution with a free guided builder that ensures the release itself is written the way editors expect.
How many outlets will publish my press release?
Depends on package: Essential guarantees a minimum of 200+ outlets, Discover 300+, Authority 350+, and Expanded 400+. Every placement is listed with a live link in your report, and if we miss your package's minimum, you get a full refund.
How much does press release distribution cost?
RepuPR packages are one-time payments from $129 to $699 per release, with no subscription. Legacy wires like PR Newswire run $800–$8,000+ per release; budget wires start around $99 but include no planning help or editorial review.
How long does distribution take?
Typically 3–5 business days from submission to live placements, up to 7 days for the widest package. Future announcement dates and embargoes are honored.
Will my press release appear on Google?
Yes. Every package includes Google News, Yahoo, and Bing inclusion, and placements on indexed news sites make your announcement findable by both search engines and AI assistants like ChatGPT and Perplexity.
Do I need to write the press release myself?
You answer plain-English questions in the guided builder: what you're announcing, who's quoted, and what the proof is. It then assembles a correctly formatted, AP-style release. The Authority and Expanded packages include a release written by our team. Building and previewing is always free. You pay only when you distribute.